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Halifax Fan Group, USA. Krista joins Halifax Fan with a proven track record as a Strategic Global Sales Leader, having successfully negotiated multi million dollar contracts and driven significant revenue growth for W.L. Gore & Associates and 3M Corporation. Her expertise in launching new products, developing innovative pricing strategies, and fostering a customer centric team culture will be instrumental in maximising the company’s unique strengths and achieving exceptional business outcomes.
“In this pivotal role, Krista will lead the company’s sales teams and spearhead strategic initiatives to drive ambitious growth, with a primary focus on expanding into the lucrative and largely untapped USA market,” said the owner of Halifax Fan Group, Ian de Souza. “Krista brings a fresh perspective and the expertise needed to propel our growth forward. Her impressive history of delivering high impact results will be invaluable as we enter a new chapter of expansion, particularly in the USA.”
Krista’s vision in achieving the targets is to maximise the benefits of the international network or sales offices and manufacturing locations. “Navigating the challenges is something that is very attractive to my mindset. It brings the best when you set to develop new strategies to achieve targets, increase sales and improve customer satisfaction,” says Krista.
The entire Halifax Fan Group team extends a warm welcome and looks forward to her leadership and contributions.
Halifax Fan – Engineered for your efficiency
